At the helm of the Ethical Jewelry producing brand, King Elisabeth, you will find Elisabeth Kvist. She is a designer, gold, and silversmith who has her own studio in Gothenburg.
According to Kvist, the only way one can make conscious and good choices in this jungle of possibilities is by being fully aware of the ethical and environmental aspects. While finding like-minded people in this time of consumption is difficult, Kvist made it happen. Her business works responsibly and inspires others to not tear the natural resources. To her, respecting the environment is far more important than following the newest trend in jewelry.